YOUR LAUNCH PARTNER
Bringing International Beauty Brands to the D-A-CH Market
Ready to Make Your Mark in the DACH Beauty Market?
You have built a strong beauty brand.
Now it’s time to bring it to the German-speaking market.
We partner with international beauty brands entering Germany, Austria and Switzerland, helping them navigate the market, build the right foundations and grow sustainably.
Because we believe successful market entry is about more than one-off projects.
It’s about understanding the brand, the market and what it takes to build something that lasts.
We think in brands.
We think in markets.
We think long-term.
Our Expertise
Entering a New Market Takes More than an Agency.
It Takes the Right Partner.
A partner who understands the beauty landscape.
Who knows the market and the people who shape it.
Who knows how to connect brands with the right retail partners and turn strategy into sustainable growth.
That’s what we do.
We combine strategic marketing and sales expertise with local market knowledge and an excellent network within the beauty and retail sectors in Germany, Austria and Switzerland.
Our Services
Customized Brand Strategy
Developing the strategic foundation for a successful DACH launch – from market positioning and brand adaption to a tailored go-to market strategy.
Customized Launch Strategy
Development of a tailored launch plan – from initial distribution to a successful rollout.
Customized Account Management and Sales Strategy
Establishing and managing relevant retail and e-commerce accounts while providing ongoing support to retail partners.
Strategic Brand Consulting
Providing strategic expertise and an experienced perspective throughout the DACH journey – supporting key decisions, market challenges and long-term brand & sales development. Translating global brand identities into strong, locally relevant positions for the D-A-CH market.
Business Development DACH
Connecting brands with the right partners, opportunities and channels to build a strong and sustainable presence in the DACH market.
Back Office & Finance
Operational support for order processing, administration, reporting, finance, and day-to-day account management.
Our Trade Partners in DACH (extract):
Our Customers (extract):
About Nordmeyer & Communication
We have been a client-focused marketing and sales agency since 1992.
Based in Frankfurt/Main, we support our clients with a skilled team of marketing and sales experts.
LET’S GROW YOUR BEAUTY BUSINESS.
Are you ready to enter DACH? We are here to support you as a reliable partner on this adventure.
FAQ: Frequently Asked Questions About the DACH Beauty Market
How can you successfully enter the DACH beauty market?
With the right strategy, local market expertise and strong retail connections. Nordmeyer & Communication helps international beauty brands enter, position and grow sustainably across Germany, Austria and Switzerland.
What makes Nordmeyer & Communication the right partner for entering the DACH beauty market?
Nordmeyer & Communication combines deep local market expertise, strategic marketing and sales know-how, and strong retail connections to help beauty brands navigate the market and turn strategy into sustainable growth.
What services does Nordmeyer & Communication offer?
Nordmeyer & Communication offers tailored support across the entire market journey — from brand and launch strategy to sales, account management, business development and ongoing strategic consulting. We connect the right strategy, partners and operational expertise to build sustainable growth.
Who are our retail partners?
We work with leading names across beauty, retail and e-commerce — from dm, Rossmann and Müller to Douglas, Flaconi, Zalando, Coop, Migros and BIPA.
How long does the launch process take in the German speaking market?
A minimum 12-month engagement with ongoing support for day-to-day operations and long-term market development.
What differentiates an agent to a distributor?
While a distributor purchases your products and resells them to retailers, Nordmeyer & Communication works as an extension of your team — supporting you in building your own business, developing the right retail partnerships and establishing your brand sustainably in the DACH market.
Why is the DACH beauty market so important in Europe?
With its strong purchasing power, established retail landscape and highly beauty-conscious consumers, the DACH region is one of Europe’s most attractive markets for beauty brands. Germany, Austria and Switzerland offer significant market potential and a strong platform for long-term growth in Europe.
What are the basic requirements for a successful launch?
A successful market entry requires a brand with a strong USP, backed by a sufficient marketing budget to support the product launch and establish brand awareness in the new market.
What does D-A-CH stand for?
It is the abbreviation for D-Germany, A-Austria and CH-Switzerland.